What is an example of Elaboration Likelihood?
For example, imagine you’re reading about a proposed soda tax in your city. If you’re a soda drinker, the elaboration likelihood model would predict that elaboration would be higher (since you would be potentially paying this tax).
What is elaboration likelihood model in speech?
The Elaboration Likelihood Model attempts to explain how attitudes are shaped, formed, and reinforced by persuasive arguments. The basic idea is that when someone is presented with information, some level of “elaboration” occurs.
When politicians are shown drinking a beer shopping at Wal Mart eating at Mcdonald’s or going bowling they are employing which propaganda technique?
when politicians are shown drinking a beer, shopping at wal-mart, eating at Mcdonald’s or going bowling, they are employing which propaganda appeal. You just studied 15 terms!
Which is the best example of central route persuasion?
While watching television, a person who is interested in cars sees a car advertisement. Though the person has a car, the person gets influenced by the features shown of a new model of car.
When experts in one field are assumed to be experts in new and unrelated fields which of the following effects has taken place quizlet?
When experts in one field are assumed to be experts in new and unrelated fields, which of the following “effects” has taken place? ANSWER: expertise, trustworthiness, and goodwill. ANSWER: the sleeper effect.
Which of the following is most true about the lapse of time between the first and second request in the door in the face tactic?
Which of the following is most true about the lapse of time between the first and second requests in the door in the face tactic? The delay between both requests must be brief.
What is the elaboration likelihood model of persuasion?
The elaboration likelihood model of persuasion (ELM) is essentially a theory about the thinking processes that might occur when we attempt to change a person’s attitude through communication, the different effects that particular persuasion variables play within these processes, and the strength of the judgements that …
What is an example of central route processing?
For example, a TV ad that presents laboratory findings to demonstrate the effectiveness of an acne treatment would be using the Central Route to Persuasion, as opposed to one that only uses a celebrity endorser.
When an endorser’s public persona is projected onto a brand the brand’s image is incorporated into the consumer’s self concept This view is based upon?
When an endorser’s public persona is projected onto a brand, the brand’s image is incorporated into the consumer’s self-concept.
What is the foot-in-the-door phenomenon and give an example?
The foot-in-the-door technique is when a small request is initially made in order to get a person to later agree to a bigger request. An example of this is when a friend asks to borrow a small amount of money, then later asks to borrow a larger amount.
Which of the following is an example of the foot-in-the-door method of asking for change?
Which of the following is an example of the foot-in-the-door method of asking for change? “If you are interested in helping our cause today, you can donate as little as $1!” Which of the following is an example of how to identify with your audience?
What is the Elaboration Likelihood Model?
Elaboration Likelihood Model 1 Likelihood of Elaboration. To determine which route to use, the model says that three factors determine whether your elaboration is likely to be high. 2 Routes. Central route processing happens when elaboration is higher. 3 Summary.
What are some real life examples of Boyle’s Law?
Hence, inflating flat tyres is yet another example of Boyle’s law in real life. 3. Soda bottle A soda bottle filled with a mixture of carbon-di-oxide and the drink is one of the best examples to demonstrate Boyle’s law. When the soda can or bottle is sealed, it is difficult to compress.
How does the Elaboration Likelihood Model explain the celebrity shampoo ad?
Going back to our shampoo example, seeing your favorite celebrity might nudge you towards buying, but perhaps if you dislike the music in the ad it might nudge you away from buying. The elaboration likelihood model is a theory of persuasion that explains that you can motivate people via one of two processing routes.
How does the working of a syringe depend on Boyle’s Law?
When the plunger is pushed down, the volume of the fluid reduces, thereby increasing the pressure. Similarly, on pulling up the plunger, the volume is increased, and the pressure is reduced. Hence, the working of a syringe depends on Boyle’s law.